How EOS® Constructs a Sustainable Business Development Plan
One of the safer assumptions I can make in my work as a Professional EOS Implementer® is that people showing an interest in EOS® want their business to thrive for the long term. EOS is an investment—mostly of time and effort—in a company’s core processes and identity. The result is a business that is institutionally strong, ready to weather challenging times and take full advantage of opportunities as they come.
Sustainability can mean different things to different businesses. Naturally, every business needs to be financially sustainable and needs a stable group of employees to function. A family business might view it as a project to ensure consistency during generational transitions. A company with deep concerns for environmental protection probably will emphasize its ecological footprint in its sustainability model.
EOS helps businesses establish clear plans for the future centered on the sustainability principles that matter most to them. Every tool in the EOS Toolbox™ can be used with sustainability in mind. Here are a few examples of how it works:
- Vision. The EOS Vision Building™ process helps businesses come to a deeper understanding of who they are as a team and as an organization. Without a clear vision, a company is prone to wander from its core competencies, hampering its ability to grow and thrive. A CEO I know put it this way: “Before EOS we were chasing all sorts of projects in areas where we weren’t competitive. Clarifying our vision helped us to put aside those experiments so we could get better at what had made us successful to begin with.”
- Unity. As a people person I’m a firm believer in the importance of a shared understanding among members of a team. Good communication is a foundation of the EOS Process® because it is key to effective collaboration. Bear in mind that unity isn’t always pretty. One company I work with is full of strong personalities. Their Level 10 Meetings™ can get heated, to say the least. But the outcome of their arguments is a shared understanding that might not have happened without EOS pushing them to have those difficult conversations.
- Adaptability. A business with a strong core can adapt to change without losing touch with the things that made it successful. A company had been running EOS for about two years when they acquired a cross-town competitor. The cultures of the two businesses were similar but integrating them still presented significant challenges. Their CEO said, “EOS had taught us the value of regular meetings and a corporate structure that everyone in the business could understand. It helped us get into sync much more quickly than would’ve otherwise been possible.”
- Consistency. The most successful businesses in the world are process focused. A clear process doesn’t rely on a particular person: it can be repeated by anyone who understands it. Focusing on process also helps a business continuously improve, because when mistakes happen managers focus on how the process failed rather than how individuals failed. I work with a small marketing company that has started on a process path thanks to EOS. Their Integrator put it this way: “The Accountability Chart brought into focus all the parts of our work that needed to be documented. At first the amount of processes we had to figure out was intimidating, but now that we’ve done the work we’re a better partner to our clients and we can bring in new people with confidence.”
How is your business achieving sustainability? I’d love to hear your stories and share some ideas with you. Let’s start a conversation. Give me a call or send me an email.